Beer Review: Coors Light

Price: $1.99  for a 22oz,  plus bottle deposit

Style: American Light Lager

Color: Light Gold/Yellow, Transparent. 

Aroma: The brew has a very faint, but nice aroma of grains. I didn't smell any hop aroma. 

Body: Light, weak. 

Stomach Aspect: None. I've drank a pint, and there is no aspect of this brew. 

Head: The head looked nice immediately after the pour, but within a few seconds it was gone. 

Head Retention: Zero. The brew does not leave any head trace on the sides of the glass, and the brew does not have a head.  There is plenty of carbonation though. 

Taste: Bring the pint up to your nose and you get a smell of grains, but your nose kinda goes "oh, no" when you smell it.  Taking a sip, the beer has a very light/weak body.  The carbonation is present, but there isn't much flavor to hit the taste parts of the tongue.  The only flavor you get from the beer is from the grains (maybe American 2-Row) when the beer moves over the back part of your tongue.  There is a definite "crisp" finish when you swallow, but this style of brew should have a crisp finish.  There is absolutely no flavor left on the tongue to let you know your drinking a beer. 

Conclusion:   This is not a good beer in my opinion.  It has a weak body, and very little flavor.  The strong points of the beer are that is does have a nice clarity to it, it's cheap, and it was cold when I reviewed it. Bring this brew to a BBQ or a gathering and you might as well wear a sign that states "I'll have a glass of water please, and put some yellow food color in it for me." I'm not knocking this beer because I don't like it, I'm simply stating what the beer does to me when I taste it.  If you were looking for a light body beer you could try Full Sail Pale Ale, Rogue Juniper Pale Ale, Mirror Pond Pale Ale, or American Ale from your local store.  The beer simply didn't perform. Also, the whole "Frost Brewed" marketing aspect simply states that it's a Lager and it is fermented in cold temperatures.  Basically speaking, every Lager is frost brewed.  I think if Coors put less money into marketing this brew and more money into making it better sales would triple.  This beer would work (as a last resort) for a thirst quencher in hot deserts, or tropical islands...but then again, I think I would take something else or go without.  

Just a side note, I did this review with an unbiased opinion and more knowledge of beer than I have since I started brewing 2 years ago.